REALJAPANPROJECT is a PR company to create "New Value"
in Japanese traditional crafts and local industries.
A founder Hironori Kawauchi traveled in the local hot spring town,
Northen Japan, and happened to see a small gift shop.
Nobody here and the crafts were covered with dust although their works, nobody cannnot mimic,
were definitely excellent ever.
He realized that the just do not know how to sell and advertise own products. He felt uneasy
about decraying their craftsmanship and posibility.
So he started up the REALJAPANPROJECT to support them side-by-side.
Established in 2009. Since then, we have been visited a lots of place where crafts manufactured by
craftsman and thought about their new products, sales strategies, promotions, and development of market.
NY NOW 2018 SUMMER
SHOPPE OBJECT 2019 FEBRUARY